Secret World – Enabling the Masses to Fulfill Their Traveling Goals

Life, although sometimes being fulfilling, can at many times become mundane and tiring. Any average person has their daily lives dictated by a strict schedule. A big majority of today’s society has the same periodic timetable on which their day continues. Waking up each day to work for 8 hours, coming back to perform the necessary chores, watching television, and going to sleep. This repeated routine can become tiring and sometimes cause a person to become dull mentally and physically. A big reason for this is the lack of nourishment for the mind and the soul for the people. Although being a functional part of society is imperative for society to progress, it is also important to take some time to rejuvenate one’s mind to operate at full capacity. One revolutionary company making it easier to indulge in the liberating activity of traveling more comfortably is Secret World.

Travelling has been referred to as nourishment for one’s spirit or soul on many accounts. A person can let out all the stress accumulated over time while being a responsible part of society through traveling. It is necessary to have a periodic getaway that could be anything from a two-day mini-vacation to a week-long tour. It is necessary for a person to get away from the mundane schedule of their daily lives in order to keep productivity at high levels. Research shows that after accumulating huge amounts of stress, either from the workplace or household matters. A person’s productivity is impacted negatively when having to keep carrying this for a long time. By traveling a person can witness all the beauty, the World has to offer not from the screen of their TV’s but their own eyes. However, traveling is easier said than done.

Besides confirming whether a travel destination is known to be safe for travelers or not. Many other factors can greatly impact how a person’s travel experience turns out to be. Traveling to an unknown place where English is not the dominant language can be extremely difficult to plan for on many occasions. Making lodging arrangements alone can be difficult as it can be hard for a non-native to research an ideal location that stays within their budget and can enhance their experience.

Knowing the customs of the place a person is traveling to is imperative not to offend someone unintentionally. For example, tipping the waiters or handing a store clerk money in their hands is a commonly known practice. However, doing such acts in Japan can be considered rude and greatly offends them. Japanese locals are paid adequately for their jobs and will surely take offense if offered a tip for their services. These small unknown facts can transform a relaxing getaway into a nightmare depending on the intensity of actions performed unintentionally. Secret World is an online platform that helps travelers avoid such mistakes and helps substantially increases the success of people’s trips.

Secret World is an online platform that Antonio Kim Ciccarelli founded in 2014. It was founded to enable travel for the masses by giving them access to all relevant information and traveling hacks learned by more veteran travelers. It is an online platform where travelers can share their traveling stories, tips on what to do and not do, traveler’s guide to a specific destination, and much other helpful knowledge. This knowledge can be accessed by anyone online. This platform also hosts discussion forums where any aspiring traveler can ask questions related to their next adventure. These questions are then answered by the active traveler’s community present on Secret World promptly. Secret World, on many occasions, has been called the ‘eBay for travelers’ as they allow people to offer their guide services on the platform. Natives can sell guide services; Travelers can offer to sell any unused airlines tickets; travelers can also sell a guide filled with a detailed description of must-visit locations and locations that travelers should not visit. People can also buy authentic souvenirs from this platform.

This foundation for this company was set during an adventure getaway of Antonio Kim Ciccarelli and his friends. During this vacation, Ciccarelli discovered all the benefits traveling could have for a person. Experiencing the different cultures of the places he had visited instilled a lust for travel and adventure within him. However, his adventure also taught him about the different troubles that a novice traveler could encounter. Ciccarelli decided to develop a platform where all the questions that haunt a new traveler and become a hurdle in their decision of traveling could be easily solved. Partnered by Markus Hofmeier, Ciccarelli started the Secret World in 2014, and their company immediately experienced a surge of visitors and admirers.

Because their platform was based on an innovational idea, success was streamlined for Secret World, with a present 100 million visitors per year. Their vast range of free resources has awarded them a ranking amongst the top three global travel and tourism platforms on Amazon. Secret World is currently far more popular than platforms like National Geographic, Lonely Planet, and Trivago.

 Secret World’s philosophy of having travelers help other travelers for free has garnished them with much success over the years. They have now become a notable name in the tourism industry globally. The founders of Secret World are determined not to rest until the whole World feels comfortable traveling to any location of their choice without any stress.


Opinions expressed by The Chicago Journal contributors are their own.

Daniel Ruiz

Daniel Ruiz is an Executive Journalist at The Chicago Journal. Daniel's decades of experience in the writing world has gained him exposure to various kinds of businesses. He has helped several entrepreneurs in the past to grow in their respective industries.

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