Vivian Zhuang’s Role in Innovation and Compliance at TikTok

The Chicago Journal Staff

Chicago, IL — August 2, 2024 — TikTok is excited to highlight Vivian Zhuang’s significant role as a Senior Product Manager, where she has made remarkable strides in enhancing the company’s global regulatory compliance efforts. With over 8.5 years of experience in product management and a robust background in e-commerce and advertising, Vivian has established herself as a key driver of innovation and efficiency in the tech industry.

Since joining TikTok in 2023, Vivian has spearheaded the development of a groundbreaking compliance platform designed to address global privacy issues. Her leadership has been instrumental in achieving substantial cost savings, including the reduction of over 10 human resources and about $120k in operational expenses. Vivian’s strategic initiatives also involved implementing new workflows and employing AI technologies to further optimize labor costs, underscoring her ability to enhance operational efficiency while maintaining high standards of regulatory compliance.

Prior to her role at TikTok, Vivian excelled as a Product Lead at AILaw, where she played a critical role in refining the platform for legal professionals. Her efforts led to significant improvements in user retention and prescription rates. At DoorDash, Vivian was a driving force behind the growth of the company’s large order segment, contributing to a double growth increase in GMV growth through innovative feature development and strategic optimizations.

Vivian’s career began with a notable position at an international e-commerce company in Tokyo, Japan, where she was responsible for building the seller center from the ground up. Her global perspective and initiatives resulted in the successful onboarding of over 100,000 merchants and a 6% increase in GMV. Her expertise in seller education, market analysis, and merchant guidance has consistently delivered exceptional results, demonstrating her strong capability in driving both user engagement and business growth.

Vivian holds advanced degrees in Computer Science and Business Administration, reflecting her solid technical foundation and strategic acumen. Her achievements at TikTok and throughout her career highlight her as a prominent figure in the tech and e-commerce sectors, renowned for her leadership, innovation, and ability to drive substantial business outcomes.

About TikTok

TikTok is a global leader in social media, dedicated to inspiring creativity and bringing joy to its users through engaging short-form videos. The platform is committed to fostering a safe and positive environment for its diverse global community.