The Chicago Journal

Scoobie Da Jeweler on Honesty, Personal Integrity, and Custom Piece Jewelry

During the dreadful recession, a sixteen-year-old would rise to the occasion and become a well-respected jeweler and entrepreneur. His name is Aanik Adatia, but most people know him as Scoobie Da Jeweler.

Aanik Adatia, aka Scoobie Da Jeweler, is a fast-rising jewelry artist who decided to get involved in entrepreneurship when his family’s jewelry business struggled. He thought that if gas prices were at $4 per gallon, eBay would be an excellent way to sell things. That realization would become the start of his most significant venture, a jewelry business that would help him pay his way through college and keep things going during his first corporate occupation.

Despite his age and inexperience, the jeweler would create an established brand. Still, Scoobie was overwhelmed by business demands and holding a day job, working 100 hours per week when the Coronavirus devastated Corporate America. He decided to take on the jewelry game full-time and be recognized for custom jewelry.

While the businessman knew he had limited income and financial support from his family, he saw the challenge as an opportunity. “I knew I would have to be uncomfortable to get where I wanted to be,” Scoobie shares. “David Goggins’ quote ‘Uncommon among Uncommon people’ helped me understand what needed to be done.” Eventually, the jeweler would have a more established client base and get his business to a point where it could sustain him.

What makes Scoobie’s work different is the impeccable quality he provides. His goal is to create products that make people feel they get their money’s worth, no matter the price tag. “I’m available to respond to any client’s inquiries at any time,” he adds. “I always give my clients various metal choices, including silver, gold, and stone options.” This dedication has set Scoobie Da Jeweler apart from others in the industry. He also values honesty and personal integrity above all else because he believes these are the bedrock of a successful business.

Scoobie Da Jeweler takes pride in his work and uses it as an opportunity to meet new people. Friendly to everyone he meets, he’s a natural networker and constantly enters new circles and taps into new markets.

The jeweler has dedicated himself to providing exceptional customer service to all his clients. He enjoys educating clients about the jewelry business, pricing, and the craftsmanship of his work, but he prefers to keep the costs down. Most of his clients are College Football Players, but he still limits the amount his clients have to pay for his work. That’s because the jeweler understands they’re vulnerable to media scrutiny and that too much money can corrupt even the most virtuous intentions. “That is why I tell all of my players that family, school, and football first before they come to me for custom jewelry,” he said.

In five years, Scoobie Da Jeweler aims to be the best custom jeweler in the United States of America. He is grateful for the income he now has to provide for his family, but Scoobie’s simple goal is to bring the essential values he holds dear to the business world and his beloved clients.

Owen Garitty’s Passion for Visual Storytelling Bridges the Gap Between Industry and Creativity 

The art form of visual storytelling is a powerful vehicle for creative expression. It takes a certain level of talent and imagination to bring stories to life through images and sound, and fortunately, Owen Garitty has all of that in spades. Consistently honing his craft since he was a young boy, Owen has managed to grow into a powerful force in the creative industry, allowing him to gain the trust and confidence of his peers and clients.

Owen Garitty’s passion for visual storytelling has made him who he is today. What initially began as an aptitude for photography has evolved into a creative prowess spanning different forms of media, such as film direction, brand design, and strategic marketing implementation. Creativity takes many forms, and Owen has managed to channel his many talents to build a repertoire of expertise ranging from the creative direction at FPW Media, international business consulting, speaking on marketing and branding, and real estate investment. 

The firebrand individual initially developed a passion for photography when he received his first camera at ten years old. Over the years, Owen’s passion eventually blossomed into his first photography award when he was 13. By the age of 15, he had already started working as a professional product photographer for clients in Portland, Oregon. 

Owen Garitty’s work on product catalogs, designs, brand identity, photography, and film production quickly attracted a client base of national and international consultancies propelling him into a position of prominence in the ever-growing creative industry. Since the inception of his renowned career, Owen has accumulated over two decades of experience, allowing him to successfully bridge the gap between industry and creativity. 

In 2013, Owen Garitty formed the “unagency” FPW Media, a creative studio that designs and implements meaningful media content and effective marketing strategies for its clients. With a unique and diverse clientele, FPW Media has worked with brands ranging from big machinery powerhouses to apparel, agriculture, and large-scale manufacturers. FPW Media was founded on the promise of transparency, tight turnarounds, and taking a non-traditional view of creative marketing strategy. 

With decades of creative experience under his belt, Owen Garitty frequently shares his knowledge and expertise with other members of the field. He is regularly invited as a keynote speaker discussing topics such as marketing, brand representation, and emerging concepts in consumer goods. Owen is also a shrewd investor when it comes to real estate. His investments keep him traveling up and down the West Coast, where he has worked with brands in commercial real estate, hotel and hospitality properties, and many more. 

With his finger on the pulse of today’s ever-changing zeitgeist, Owen Garitty has become a crucial asset within the new media landscape. As a seasoned professional in the creative industry, Owen has become a powerhouse in his field with all the positive results to back up his case. There’s nowhere to go but up from here for the talented Owen Garitty, and it’s exciting to see how much he will grow in the years to come. 

When he isn’t overseeing brand vision and implementation for private and publicly traded companies at FPW Media, Owen enjoys spending his free time boxing, enjoying craft coffee, or gardening organic fruits and vegetables.