Many people are fortunate to have grown up with aspirations to become something big. While it may sound ridiculous, there are, in fact, people in the world who take time realizing the skills they have and what they aspire to become. Zelda Volkov was among those people.
Zelda grew up in a close-knit ultra-Orthodox home to Russian immigrant parents. She was raised to be an obedient daughter and, by 19, found herself married. A year into her marriage, she gave birth to a baby girl. In the seven years to follow, she would welcome two more beautiful daughters.
One of the Orthodox traditions that Zelda grew up with was covering her hair once she was married. Many other women used scarves to cover up while others used sheitels or wigs or half-wigs. For the first three years of her marriage, Zelda looked at wigs and saw them as a burden. By 22, she decided to start making her own wigs that resembled her long, wavy blonde hair more closely.
In 2013, she opened Zeldahair in Crown Heights, Brooklyn. Her company is a bright wig shop that caters to a younger audience, making it popular and bringing in other Orthodox Jewish women who fly across the country to shop there, occasionally bringing in customers from different parts of the globe. Zelda crafts wig styles that have a wide range, from multicolored mermaid waves to the trendy tousled brunette lobs.
Despite the popularity of her business, she felt that life made zero sense. Her loveless marriage would result in a divorce. At 27 years old, Zelda still had no clue who she was or what she wanted. She was staring at the world with so much angst. The only life that Zelda knew was how to be the obedient daughter for her parents, a devoted wife to her husband, and a loving mother to her daughters.
Much like Lily Aldrin in the American sitcom How I Met Your Mother, Zelda just wanted to run away. While her business was her precious muse, but somehow she couldn’t muster the courage to give it any attention. Zelda turned to a cycle of toxic relationships, partying, drinking, sleeping, and eating. She was under the false impression that this was a life of freedom, but deep down, she knew that misery enslaved her.
To escape the pain, she would turn to instant gratifying pleasure, anything that turned her away from the grim reality she had created.
However, Zelda took the brave decision to change. She went through years of therapy, learning, researching, analyzing, traveling, and soul-searching to find herself. She discovered and created the P.R.O.M.I.S.E. which is her saving grace.
Zelda has since then become a life coach, using her program to help people manage their mind, body, and soul. The program helps people create success in just six weeks with her coaching methodology breaking down limiting beliefs and helping people identify their core purpose.
Now, Zelda lives her life to the fullest and on her own terms. She manifests her dreams every single day as she works her dream job, meeting incredible people, and traveling the entire world
Zelda currently hosts a podcast on Apple and Spotify called Oh My God, where she has open conversations with people and talks about their struggles as a human being and as an industry leader. It serves as a space where she can have honest and raw conversations with trailblazers about their struggles as human beings first and industry leaders second. Each episode gives their listeners actionable techniques and takeaways that they can implement into their lives.To know more about Zelda, visit her website. You may also follow Zelda on her Instagram account.
